CLASSIC USA RADIO JINGLES! ST. LOUIS MARKET: KXOK RADIO 630

Audio digitally remastered by USA Radio Museum

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The Series 29 “Go Go” jingle package by PAMS, Inc. was issued to many radio station across the country in 1965.

The Series 29 “Go Go” jingle package by PAMS, Inc. was quite popular and influential in the mid-1960s. Here are some key points:

1. The package featured an all-male group with high soprano vocals and fast-paced, energetic backgrounds. The style was very much in line with the “au go go” craze, which was sweeping both Europe and America at the time.

2. The lyrics were designed to be catchy and reflect the vibrant, upbeat nature of the “au go go” movement. They often included phrases like “Go-Go with [Station Name]” and “Radio Au Go-Go”.

3. This package was used by many radio stations to create a lively and modern image. It helped stations connect with the youth culture of the time and was a significant part of radio advertising in the 1960s.

As featured in this presentation, KXOK 630 AM in St. Louis used the Series 29 “Go Go” jingle package, as well. Their version was quite unique because, unlike the standard all-male group vocals, KXOK’s jingles featured a mix of male and female vocals. This gave their jingles a distinctive sound compared to other stations using the same package.

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